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Deposits::"Cooltura na maturi"

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"Cooltura na maturi"

Author collegium

Date

Tuesday, May 31, 2011

Type

Idea

Bid

Potovalna agencija Collegium Mondial Travel se že 15. let uspešno ukvarja s potovanji za mlade, ki so pretežno namenjene srednješolski publiki. Iz leta v leto se vedno bolj zavedamo kako močna oblika neformalnega izobraževanja so potovanja, kar nas je pripeljalo do produkta, ki ga predstavljamo na projektu Snovalec. Ocenjujemo, da v Sloveniji ne obstajajo programi, ki bi bili tako močno povezani z izobraževalnim segmentom, ki se zaključuje s pisanjem mature oziroma z izobraževalnimi programi na splošno. Cooltura v sklopu maturitetnega izpita spodbuja potovanja mladih znotraj Slovenije in predstavlja novo turistično nišo, kar je tudi v skladu z RNUST (Razvojni načrt in usmeritve slovenskega turizma). Po naših poizvedovanjih v Sloveniji ne obstaja integralni turistični proizvod, ki bi združeval zgoraj našteto in bi bil namenjen pomembni srednješolski publiki, ki v tem obdobju oblikuje svoje potovalne navade, se oblikuje kot posameznik in izbira svoja interesna področja.